Lora Haas

Senior UX Consultant & Web Strategist

Clearer products. Better websites. Fewer costly assumptions.

I help growing businesses and software teams untangle complex experiences, improve usability, and create digital products that work better for both customers and the business.

Explore services
Complex workflows Made easier to understand
Senior UX guidance Without a full-time hire
Accessible design Built into the process
Business-minded Useful, practical, measurable

Services

Focused support for the problems slowing your team down.

Whether you need an expert review, a clearer product direction, or a website that better reflects your business, each engagement is shaped around a specific outcome.

UX Clarity Audit

A focused evaluation that identifies usability issues, design inconsistencies, accessibility risks, and opportunities to improve the experience.

  • Prioritized findings
  • Annotated recommendations
  • Executive-ready summary
  • Practical next steps

Product & Workflow Strategy

Clarify the problem before investing more time and development effort. Ideal for complex forms, internal tools, portals, and multi-step workflows.

  • Stakeholder discovery
  • User flows and information architecture
  • Wireframes and prototypes
  • Requirements clarification

Strategic Web Design

Thoughtful website strategy and design for organizations that need more than a pretty template. The goal is clarity, credibility, usability, and action.

  • Website strategy
  • Content structure
  • Responsive UX and visual design
  • Accessible implementation support

Fractional UX Leadership

Senior UX support for teams that need experienced direction but are not ready to hire a full-time design leader.

  • Design reviews and coaching
  • Process and quality improvements
  • Cross-functional alignment
  • Roadmap and discovery support

Design Systems

Create a more consistent product, reduce repetitive design decisions, and make implementation easier for development teams.

  • Interface inventory
  • Component standards
  • Usage guidance
  • Governance recommendations

Accessibility Reviews

Identify avoidable barriers and improve product quality with practical accessibility guidance for design and development teams.

  • WCAG-informed review
  • Keyboard and focus considerations
  • Color and content guidance
  • Prioritized remediation plan

A good fit when

Your product works—but it is harder to use than it should be.

You may not need a complete redesign. You may need an experienced partner who can see the root problem, reduce the noise, and help your team make confident decisions.

  • Customers struggle to complete important tasks.
  • Stakeholders and developers interpret requirements differently.
  • The interface has grown inconsistent over time.
  • Your website no longer reflects the quality of your business.
  • Your team needs senior UX guidance without adding headcount.
  • You want evidence-based recommendations—not design theater.

How I work

Collaborative enough to build trust. Structured enough to keep moving.

My process is intentionally practical. We focus first on the problem, then on the solution, with clear checkpoints along the way.

Step 1

Understand

Clarify business goals, user needs, constraints, and the decisions that need to be made.

Step 2

Untangle

Map workflows, identify friction, challenge assumptions, and bring structure to complexity.

Step 3

Design

Create clear, testable solutions supported by sound UX principles and practical tradeoffs.

Step 4

Support

Help stakeholders and developers understand the intent so the final result holds together.

About Lora

Senior experience without the agency fog machine.

I am a senior UX designer, consultant, and web professional with deep experience translating complex business requirements into clear, usable digital experiences.

My background spans visual design, front-end development, enterprise software, design systems, accessibility, and stakeholder consulting. That mix allows me to see the full picture—not just the interface.

I believe good UX should make life easier for the person using the product while supporting the organization investing in it. Both matter.

  • UX strategy
  • Product discovery
  • Complex forms and workflows
  • Responsive web design
  • Design systems
  • Developer collaboration
  • Accessibility
  • Stakeholder facilitation

Let's talk

Problem-solving.

Tell me what is not working, where your team feels stuck, or what you are trying to improve. We'll review your bottleneck together. No obligation.